The State of In-housing 2022

Bannerflow and Digiday have again partnered to investigate how in-house marketing teams are evolving in 2022.

Discover the how marketing teams are adapting to remote working, the benefits of digital transformation, and the evolution of agency working.

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The State of In housing 2022

Download our previous reports covering in-house marketing

The State of In-housing 2019

The State of In-housing 2019

Brands are seeking transparency in advertising spend and control over creative, many are beginning to take marketing capabilities in-house.

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The State of In-housing 2020

The State of In-housing 2020

Discover the impact of in-housing on creativity, transparency, data, agencies, and other key marketing functions.

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The State of In-housing 2021

The State of In-housing 2021

Focusing on the pandemic, this report explores the impact of in-housing on creativity, technology, ROI, and business practices in 2021.

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Read our latest blog posts about in-house marketing

Learn everything you need to know, discover the facts and best practices of in-housing now.

Learn everything you need to know about in-house marketing!

 Discover the history behind the movement, how you can build your dream team, and the tech you need. Plus, the value it is providing brands across a range of sectors.